I don't care about AI
I don't care about AI, because AI is neither the product nor the solution
Hello! I’m Gregg.
I'm a user experience research leader and author of Research Practice. This site is where I work through ideas and share what I’ve learned. Questions? Get in touch!
Sharing my research bookmarks
I've collected a number of research-related bookmarks over the years. I finally organized them in a public Notion database
Two ambitious paths
For Learners, I differentiate the thoughtful and strategic path toward getting research on your executive leadership team’s radar from the treacherous path that will lead to confusion, bad vibes, and hurt feelings