On the Vox Product blog, I describe how I create an ambient awareness of user and product research across my product team by sharing everything, everywhere—repeatedly and redundantly.
By showing my work everywhere and often, my colleagues see that research isn’t a “when we have the time” activity—it’s habitual and ongoing. Ideally, every project should bake in research.
It’s clear to me that sharing findings in a way that makes them discoverable and teachable across an organization is the biggest challenge research teams face. Expect more thoughts on containing research in upcoming posts.