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Hello! I'm Gregg.

I'm a user experience research leader & educator, and I wrote the book Research Practice. This site is where I work through ideas and share what I've learned. Questions? Get in touch!

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A quick note on survey scales

User research methods, explained briefly

Spread the good news

Facebook's News Trustworthiness Survey

For The Verge

Stop Pretending

Seek evidence, not aspirations